Money and investing made easy for kids

Give your child a head start with money — free, forever

A cheerful, independent UK website that teaches children aged 5 to 10 about money, saving and investing — written three ways, so it always fits the child reading it.

  • Free forever
  • No ads
  • No sign-up
  • No app to download

Our Story


We built Robin's Nest Egg because of one very small, very loud reason: a daughter who didn't ask for a website, but is getting one anyway. Somewhere between the first sleepless nights and the growing pile of nursery admin and general research, it became obvious that nobody had made one of the things she'll soon want — somewhere free, cheerful and totally independent, where kids could learn about money and investing without a bank's logo watching over their shoulder.

So we're building it ourselves, one page a week, with a friendly robin as our guide (robins build nests, nests hold eggs, eggs turn into... well, you get it). It won't be perfect on day one, but we welcome you to follow our journey and watch it grow. It'll be free, forever, and it'll grow up right alongside the small person who inspired it.

What's coming


Robin's Nest Egg will grow into a whole map of Money World for children to explore — from what money actually is, to earning it, saving it, and how it can quietly grow all by itself.

Every topic is written three ways, so it meets each child where they are: Hatchlings (ages 5–6), Fledglings (ages 7–8) and High Flyers (ages 9–10).

The first topic is ready now: Saving — why keeping some of your money turns out to be a kind of superpower.

Read the Saving topic